Blockchain Technology to Transform Digital Watch Ownership!
Digital identity consortium, Arianee, has authenticated a limited batch of luxury wallets utilizing its blockchain protocol.
On March 26, Swiss luxury watchmaker Breitling declared the release of a limited edition chronograph verified applying the Arianee protocol. Each Top Time watch will be granted a unique digital identity utilizing distributed ledger technology.
Breitling Provides First Blockchain-Based Digital Warranty for Mechanical Watch
Breitling, which was established in 1884, pretends to be the first watchmaker to publish watches with a warranty program approved utilizing blockchain technology. Each watch will be marketed with its e-warranty card. Scanning these cards will enable owners to download an encrypted wallet that securely collects the products’ digital “passport.”
The passport includes data about that individual watch, including its serial number and timestamp, showing the date from which the warranty is activated.
“Only accessible by the owner through the wallet, this passport includes a transfer feature that enables the owner to prove the authenticity of the watch, and his or her legal ownership,” Breitling’s website states.
If an owner is to trade their Top Time watch, only the transfer of the digital passport is required to authenticate the new ownership of the timepiece. Emmanuelle Collet, Arianne’s co-founder, and CMO said: “We are proud to be able to offer an augmented ownership experience to Breitling’s Top Time clients through an enhanced warranty program.”
Arianne Targets Digital Identification of Luxury Fashion
Arianne demands to have pioneered the digital classification of watches, explaining its June 2019 collaboration with Vacheron as providing the first-ever watches identified utilizing blockchain technology.
In current months, Arianee has attempted to discover applications for blockchain technology in the luxury fashion industry with the non-profit’s CEO and co-founder Perre-Nicolas Hurstel talking at fashion conferences conducted by Premiere Vision Paris and Vogue in Paris during February 2020.
Blockchain-Based Identity Certification Moves towards Mainstream
Blockchain technology is being utilized for digital identity certification in a growing number of mainstream industries.
South Korea’s Nonghyup bank spun out a “mobile employee ID” system utilizing distributed ledger technology, at the end of February. This ID technology was generated in association with the tech giant, Samsung, and the system will be executed by the country’s greatest wireless carrier, SK Telecom.
On March 25, the United Arab Emirates’ (UAE) Ministry of Community Development (MOCD) unveiled that it would depend on blockchain-based digital identity authentication to publish documents between MOCD office closures occurring from the COVID-19 lockdown.